ASW Webinar with Prof. Alex Edmans - Bern
The COVID-19 pandemic has seen some inspired corporate responses, such as Unilever donating €100 million of food and sanitizer, and guaranteeing the jobs of all 150,000 workers including contractors. But what if you’re a small business without millions to donate? Or in an unrelated industry without relevant products to give? This talk will discuss what it means to be a responsible business, for companies of all sizes and in all industries. It will also explain the business case for responsibility in normal times as well as crisis times, and how companies can ensure that responsibility is consistent with long-term shareholder value. Alex will draw on rigorous academic research, real-world examples, and his new book, “Grow the Pie: How Great Companies Deliver Both Purpose and Profit”, which headed the list of the Financial Times Business Books of the Month for March 2020 and was named to the FT’s Summer Reads of 2020.
Tune in to this Zoom Webinar on Thursday, October 22nd at 20:00 CET (20:00 Zurich, 19:00 London, 14:00 New York).
Your Zoom link can be found directly on the ticket. You can access the link without installing the Zoom app and it can be used on both your laptop and mobile device. Should you have any issues, please find our Zoom instructions here.
98 members and guests from 44 cities attended
You can follow Alex here:
- RSVP to the event
- Zoom virtual get-together link can be found on the ASW event ticket
- Not familiar with Zoom? Please find our Zoom instructions here
- The link will guide you through a brief tutorial on how the class will run (prior to the Webinar)
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